Section 1 : Before Starting the Course

Lecture 1 INTRODUCTION TO BRAINMEASURES PROCTOR SYSTEM Pdf
Lecture 2 About Certification Pdf
Lecture 3 Choose your own adventure - we'll tell you which lectures to watch SAVE TIME! Text
Lecture 4 About Proctor Testing Pdf
Lecture 5 Review sheets, activities, & resources - all in one PDF! Text

Section 2 : Introduction to Product Management

Lecture 6 What is a Product Manager 3:26
Lecture 7 What is a Product 2:54
Lecture 8 [ACTIVITY] The Big, Bloated, Blue Bird Text
Lecture 9 Three Different Types of Product Manager Roles 4:9
Lecture 10 How to Think About the Type of PM You Want to Be 4:1
Lecture 11 Product vs 6:42
Lecture 12 A Day in the Life 4:45
Lecture 13 Why Product Management is Awesome 1:46
Lecture 14 Hooray for free stuff! 1:40
Lecture 15 Q&A Section 2 SQL, Service Businesses, and All About Being a PM Text
Lecture 16 INTRODUCTION TO BRAINMEASURES PROCTOR SYSTEM Pdf

Section 3 : Introduction to Product Development

Lecture 17 The Four Major Phases of the Product Lifecycle 3:10
Lecture 18 [ACTIVITY] Six Products Four Phases - Can you guess which Text
Lecture 19 Product Lifecycle Phases Real World Examples 4:6
Lecture 20 The Product Development Process 3:18
Lecture 21 Getting Deeper Into the Product Development Process 4:19
Lecture 22 What is Lean Product Development 1:52
Lecture 23 What is Agile 1:38
Lecture 24 What is Scrum and How Does it Work 4:17
Lecture 25 What is Kanban and How Does it Work 2:46
Lecture 26 What is Waterfall Development 1:13
Lecture 27 Real World Examples of Waterfall and Agile 4:27
Lecture 28 Section 3 Review & Recap Text

Section 4 : Ideas and User Needs

Lecture 29 Introduction to Ideas and User Needs 2:1
Lecture 30 Where Ideas Come From as a PM 4:32
Lecture 31 Getting to the Real User Needs 7:54
Lecture 32 [ACTIVITY] Separating the Signal from the Noise Text
Lecture 33 Users vs 1:41
Lecture 34 Section 4 Review & Recap Text

Section 5 : Competitive and Market Analysis

Lecture 35 Market Research - Sizing the Market 4:10
Lecture 36 Introduction to Finding Competitors 3:5
Lecture 37 Finding Competitors as a Product Manager 12:19
Lecture 38 Direct Indirect Potential Competitors and Their Impact 7:31
Lecture 39 The Five Criteria for Understanding Competitors 6:4
Lecture 40 The Last Three Criteria for Understanding Competitors 5:36
Lecture 41 What's a Feature Table 2:4
Lecture 42 [ACTIVITY] Oculus Rift Between Your Friends Text
Lecture 43 Practice Building a Feature Table 8:31
Lecture 44 About Proctor Testing Pdf
Lecture 45 INTRODUCTION TO BRAINMEASURES PROCTOR SYSTEM Pdf
Lecture 46 Wunderlist & their not so Wunderful dillemma Pdf
Lecture 47 Monitoring Competitors 11:4
Lecture 48 What Do We Ultimately Care About as a PM 1:34
Lecture 49 Section 5 Review & Recap Text

Section 6 : Customer Development

Lecture 50 What is Customer Development 6:11
Lecture 51 The Four Types of Interviews 10:22
Lecture 52 Key Differences in Customer Development 2:37
Lecture 53 Who You Should Talk To 9:56
Lecture 54 Finding Interviewees Externally 11:56
Lecture 55 Finding Interviewees Internally 9:22
Lecture 56 How to Get Them to Talk 8:41
Lecture 57 Practice Writing Emails 9:15
Lecture 58 How to Run a Customer Interview Correctly 8:22
Lecture 59 Putting the GO in Pokemon Go Text
Lecture 60 Good Questions, Bad Questions 7:7
Lecture 61 Building User Personas Off Your Interviews 3:29
Lecture 62 Real World Example of a User Persona 1:49
Lecture 63 The Product Manager & The Data Diet 4:25
Lecture 64 Section 6 Review & Recap Text

Section 7 : Designing and Running Experiments

Lecture 65 What is an MVP 6:38
Lecture 66 How do product managers think about MVPs 7:0
Lecture 67 7 steps to running an MVP experiment 4:11
Lecture 68 Identifying your assumptions 7:17
Lecture 69 FOLLOW ALONG Let's identify the assumptions for Zirx 7:5
Lecture 70 Finding the riskiest assumption of them all 5:53
Lecture 71 Making decisions The risk difficulty square 5:57
Lecture 72 What is a hypothesis 3:41
Lecture 73 Putting together a hypothesis 7:57
Lecture 74 FOLLOW ALONG Identifying Zirx's hypothesis 4:14
Lecture 75 What's a minimum criteria for success 8:24
Lecture 76 Creating a formula for your MCS 8:18
Lecture 77 OPTIONAL Making the calculation for startups 3:18
Lecture 78 MVP techniques emails, shadows, & whoops 8:39
Lecture 79 More MVP techniques walk me throughs & pitch experiments 7:30
Lecture 80 Even more MVP techniques bellhops, Dorothy, & Frankensteins 6:57
Lecture 81 In depth Email based MVPs 3:27
Lecture 82 In depth Shadow buttons 2:32
Lecture 83 In depth Coming soon & 404 MVPs 3:42
Lecture 84 In depth Explainer videos 5:22
Lecture 85 In depth Piecemeal MVPs 4:43
Lecture 86 In depth Concierge service MVPs 4:20
Lecture 87 OPTIONAL How do big companies think about MVP experiments 5:9
Lecture 88 Evaluating results & Learning from them 5:15
Lecture 89 Section 7 Review & Recap Text

Section 8 : Conceptualizing the Solution

Lecture 90 Introduction to Wireframing 5:36
Lecture 91 Wireframe, Mockup, Prototype 11:2
Lecture 92 Let's Jump into Sketching 9:1
Lecture 93 Sketching Out a Mobile App 7:30
Lecture 94 Using POP 8:57
Lecture 95 Intro to Balsamiq 11:7
Lecture 96 Building YouTube in Balsamiq 8:27
Lecture 97 Section 8 Review & Recap Text

Section 9 : Metrics for Product Managers - Defining Success and Measuring Results

Lecture 98 Introduction to Metrics 7:10
Lecture 99 Real Life Examples of Metrics 7:32
Lecture 100 Metrics of All Kinds 14:46
Lecture 101 How to Pick Good Metrics 11:36
Lecture 102 Using the HEART Metrics Framework - Part 1 10:4
Lecture 103 Using the HEART Metrics Framework - Part 2 11:25
Lecture 104 Using the AARRR (Pirate) Metrics Framework 6:19
Lecture 105 Tracking Your Metrics in Practice 4:55
Lecture 106 Section 9 Review & Recap Text

Section 10 : Building the Product - Project Management for PMs

Lecture 107 Introduction to Epics 5:12
Lecture 108 Let's Get Into Epic Specs 4:49
Lecture 109 User Stories and Acceptance Criteria 4:34
Lecture 110 Real Life Example of Epics, Specs, User Stories, and the Backlog 12:7
Lecture 111 Estimations and Velocity 9:20
Lecture 112 Roadmapping 5:18
Lecture 113 Prioritization 7:20
Lecture 114 Section 10 Review & Recap Text

Section 11 : Working with People and Stakeholders

Lecture 115 General Communication Skills 2:18
Lecture 116 Working with Engineers 4:0
Lecture 117 Working with Designers 3:21
Lecture 118 Working with Executives and Others 3:21
Lecture 119 Section 11 Review & Recap Text

Section 12 : Technology for Product Managers

Lecture 120 Why Learn Technology 3:0
Lecture 121 The Cloud, Servers, Clients, and the Inner Workings of the Internet 5:30
Lecture 122 Understanding the Front End, Back End, and Tech Stacks 8:21
Lecture 123 Understanding APIs - Application Programming Interfaces 5:9
Lecture 124 Additional Technology 5:53
Lecture 125 Section 12 Review & Recap Text

Section 13 : What You Should Do to Prepare Yourself for the Job

Lecture 126 Getting Relevant Experience 4:31
Lecture 127 Building a Portfolio with a Side Project 2:35
Lecture 128 Branding Yourself 2:43
Lecture 129 Section 13 Review & Recap Text

Section 14 : How to Look for a Job in Product Management

Lecture 130 Where to Look and What to Look For 3:33
Lecture 131 Inside Advice on Your PM Job Hunt 2:6
Lecture 132 Section 14 Review & Recap Text

Section 15 : How to Get the Job in Product Management

Lecture 133 Resumes 3:47
Lecture 134 Interviewing for Product Management 3:39
Lecture 135 How to Answer Interview Questions the Right Way 4:32
Lecture 136 Insider Tips for Getting the Job 7:55
Lecture 137 Section 15 Review & Recap Text

Section 16 : After You've Got the Job

Lecture 138 The First Things to Do 5:45
Lecture 139 End of Course 2:56

Section 17 : Extended Interviews with Current Product Managers

Lecture 140 Interview with Daniel Demetri, Product Lead @ Earnest, Ex-PM @ Google 27:2
Lecture 141 Interview with David Lifson, VP of Product @ Homepolish 19:55
Lecture 142 Q&A Section 2 (part 1) Introduction to Product Management 28:13
Lecture 143 Q&A Section 2 (part 2) Introduction to Product Management 24:5