Section 1 : Introduction

Lecture 1 Introduction

Section 2 : AB Testing and related terms and definitions

Lecture 1 What is AB testing 00:03:53 Duration
Lecture 2 Why Random selection-
Lecture 3 What is A-A Test-
Lecture 4 How much traffic do you need- 00:07:21 Duration

Section 3 : Some ideas for testing

Lecture 1 A-B testing Ideas 00:10:36 Duration

Section 4 : AB Testing Process

Lecture 1 A-B Testing Process Overview 00:03:29 Duration
Lecture 2 Finding Opportunities 00:03:25 Duration
Lecture 3 What are Goals and Metrics- 00:02:15 Duration
Lecture 4 Hypothesis and Opportunity Prioritization
Lecture 5 Run and Analyze A-B Test 00:07:07 Duration

Section 5 : Google Optimize

Lecture 1 Setting up Google Optimize
Lecture 2 Running A-B testing in Google Optimize 00:06:24 Duration