Section 1 : Introduction & Setting Yourself Upfor Success

Lecture 1 About Certification
Lecture 2 INTRODUCTION TO BRAINMEASURES PROCTOR SYSTEM
Lecture 3 About Proctor Testing
Lecture 4 Developing the Right Mindset and Debunking Cold Em 00:03:39 Duration
Lecture 5 Prospecting with Cold Emails 101 00:03:33 Duration
Lecture 6 Goal Setting 00:02:20 Duration

Section 2 : Setting UpYourLeadGenerationMachine

Lecture 1 Whale Hunting and Fishing 00:06:06 Duration
Lecture 2 Prospecting Schedule 00:05:34 Duration
Lecture 3 Building Your Hit List 00:02:57 Duration

Section 3 : Finding Companies to Email

Lecture 1 Ideal Customer Profile (ICP) 00:05:31 Duration
Lecture 2 Effort vs. Revenue 00:03:35 Duration
Lecture 3 Mining Companies with Google 00:04:32 Duration
Lecture 4 Mining with Popular Directory Sites 00:05:57 Duration
Lecture 5 Mining Conferences and Attendee Lists 00:06:16 Duration
Lecture 6 Mining Award Winner
Lecture 7 Using Your Personal Network 00:04:46 Duration
Lecture 8 Mining LinkedIn 00:06:10 Duration
Lecture 9 Online Communities 00:05:47 Duration

Section 4 : Finding theRightStakeholdertoEmail

Lecture 1 Why Finding the Correct Stakeholder is Important 00:09:15 Duration
Lecture 2 LinkedIn 00:05:23 Duration
Lecture 3 Company Website 00:02:59 Duration
Lecture 4 Personal Network 00:03:19 Duration
Lecture 5 Articles and Press Releases 00:03:08 Duration

Section 5 : Finding Anyones Email Address

Lecture 1 Why Email First 00:02:21 Duration
Lecture 2 Clearbit 00:02:21 Duration
Lecture 3 Mailster & EmailGenerator 00:04:05 Duration
Lecture 4 Hunter.io 00:02:23 Duration
Lecture 5 Datanyze 00:01:35 Duration
Lecture 6 Facebook 00:01:35 Duration
Lecture 7 Norbert 00:01:24 Duration
Lecture 8 LeadIQ 00:03:18 Duration

Section 6 : How To WriteBetterEmailsbyThinkinglikeaCopywriter

Lecture 1 Thinking Like a Copywriter 00:05:30 Duration
Lecture 2 Writing Effective Subject Lines 00:07:14 Duration
Lecture 3 How to Address a Prospect

Section 7 : Critical Email Guidelines to Follow

Lecture 1 Length, Tonality, & Your First Sentence 00:04:11 Duration
Lecture 2 How to Personalize Your Emails 00:02:39 Duration
Lecture 3 Format and Spacing 00:02:58 Duration
Lecture 4 Using a Company Email and Formatting Your Email Si
Lecture 5 Having a Professional Website 00:02:13 Duration
Lecture 6 Inspiring Curiosity 00:02:20 Duration
Lecture 7 How to Email info@-Generic emails 00:01:44 Duration
Lecture 8 Using Emojis, Exclamation Points, and Smiley Faces 00:01:31 Duration

Section 8 : Common Cold Email Mistakes

Lecture 1 Attachments, Jargon, and Punctuation 00:01:55 Duration
Lecture 2 Avoid Hard Time Commitments 00:02:07 Duration

Section 9 : Cold Email Scripts and Templates

Lecture 1 How to Succeed with Email Scripts and Templates 00:05:01 Duration
Lecture 2 The Pain Doctor Formula 00:06:10 Duration
Lecture 3 Appropriate Person Formula 00:13:43 Duration
Lecture 4 Creating an Internal Referral 00:03:02 Duration
Lecture 5 Event Based Cold Emails
Lecture 6 Offering Value 00:03:04 Duration

Section 10 : ObjectionHandling andHowtoTurnEmailsIntoMeetings

Lecture 1 Converting Emails into Meetings 00:04:28 Duration
Lecture 2 When Prospects Don't Respond & How to Follow Up 00:05:31 Duration
Lecture 3 When Prospect Asks for More Information 00:02:17 Duration
Lecture 4 What if They Already Work with a Competitor 00:03:52 Duration
Lecture 5 Overcoming Lack of Budget or Resources
Lecture 6 Keeping Prospects Warm Even If They Say No 00:02:01 Duration
Lecture 7 This Isn't a Priority Right Now 00:02:30 Duration
Lecture 8 No Explanation on Why They Are Not Interested 00:01:44 Duration
Lecture 9 Congratulations on Completing Lead Generation Mach 00:02:10 Duration