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Brand Management Certification Practice Test

51 Ratings

Topics covered - Syllabus

  • Analysis for clarity
  • Brand champion
  • Brand equity
  • Brand management
  • Brand manager orientation
  • Brand name and positioning element
  • Brand names
  • Brand profile
  • Brand relationship and reputation
  • Brand’s Mission, vision and core values
  • Branding Inspiration: information and education
  • Branding Inspiration: people and entertainment
  • Branding Inspiration: product, service, and science brands
  • Calculating price
  • Careful communication
  • Change in promotion
  • Channels of distribution
  • E- commerce as a business tool
  • Evolution of Brand management
  • Identifying competition
  • Living in a branded world
  • Measuring success

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Total Tested

41330

Total Passed - 16175

Total Failed - 25155

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