Section 1 : Retail Industry Overview

Lecture 1 Meaning 00:01:57 Duration
Lecture 2 Story of Retail 00:02:46 Duration
Lecture 3 Common formats
Lecture 4 Key Players
Lecture 5 6 Ps of Retail 00:02:27 Duration
Lecture 6 FunctionsDepartments in Retail
Lecture 7 Career opportunities in Retail industry

Section 2 : Pricing

Lecture 1 Pricing Methods
Lecture 2 Price elasticity
Lecture 3 Survey - Willingness to pay

Section 3 : Supply Chain Management

Lecture 1 Is Supply Chain that simple

Section 4 : Buying and Merchandising

Lecture 1 Principles of Merchandising

Section 5 : Barcodes

Lecture 1 Meaning
Lecture 2 Common types
Lecture 3 What is GTIN
Lecture 4 How to generate Bar Codes 00:01:00 Duration

Section 6 : Sales and Service Excellence

Lecture 1 Touchpoints 00:01:35 Duration
Lecture 2 GUEST Model 00:01:49 Duration
Lecture 3 Gain attention
Lecture 4 Understand Needs 00:02:50 Duration
Lecture 5 Explain about the ProductService 00:03:04 Duration
Lecture 6 Suggest and Objection Handling 00:03:20 Duration
Lecture 7 Thank you

Section 7 : Digital Marketing

Lecture 1 Introduction
Lecture 2 Search Engine Optimisation (SEO) - Introduction 00:07:09 Duration
Lecture 3 How Search Engine works 00:05:38 Duration
Lecture 4 What a website is made of! 00:07:07 Duration
Lecture 5 Keyword research 00:06:00 Duration
Lecture 6 On-page and Off-page Optimization Part 1 00:05:43 Duration
Lecture 7 On-page and Off-page Optimization Part 2
Lecture 8 Email Marketing 00:06:57 Duration
Lecture 9 Email Marketing System 00:06:28 Duration
Lecture 10 Email Marketing System
Lecture 11 LinkedIn Profile Optimization 00:09:34 Duration
Lecture 12 Increase your Reach on LinkedIn
Lecture 13 Online Advertisements 00:06:36 Duration
Lecture 14 Google Ads - Search Engines
Lecture 15 Web Analytics 00:04:16 Duration
Lecture 16 Google Analytics

Section 8 : Visual Merchandising

Lecture 1 Meaning and Importance 00:07:08 Duration
Lecture 2 Key Elements 00:02:06 Duration
Lecture 3 Store Exteriors and Store Interiors 00:02:47 Duration
Lecture 4 Store Layouts 00:01:57 Duration
Lecture 5 Fixtures 00:04:12 Duration
Lecture 6 Product PresentationMerchandise Arrangement
Lecture 7 Signages 00:01:50 Duration
Lecture 8 Planogram 00:01:58 Duration
Lecture 9 Popular Tips and Tricks 00:13:08 Duration
Lecture 10 Case study 00:04:06 Duration

Section 9 : Guerrilla Marketing

Lecture 1 Meaning and key characteristics
Lecture 2 Examples 00:07:43 Duration

Section 10 : Point of Sale (POS)

Lecture 1 Meaning
Lecture 2 Case study 00:05:29 Duration

Section 11 : Business Acumen

Lecture 1 Meaning and Importance 00:03:41 Duration
Lecture 2 Common Terminologies 00:08:04 Duration
Lecture 3 Common KPIs 00:09:38 Duration
Lecture 4 Business Model Canvas 00:02:20 Duration
Lecture 5 Case-study Business Model Canvas 00:09:13 Duration

Section 12 : Business Analysis Techniques

Lecture 1 SWOT Analysis 00:03:03 Duration
Lecture 2 PESTLE Analysis 00:03:16 Duration

Section 13 : Customer Relationship Management (CRM)

Lecture 1 Meaning and Importance
Lecture 2 Demo - 1 00:17:24 Duration
Lecture 3 Demo - 2 00:04:29 Duration
Lecture 4 Demo - 3 00:01:29 Duration

Section 14 : Design Thinking and Creativity for Innovation

Lecture 1 Meaning and Importance 00:09:32 Duration
Lecture 2 Empathise 00:04:23 Duration
Lecture 3 Define the Problem Statement 00:07:35 Duration
Lecture 4 Idea generation and Brainstorming 00:08:35 Duration
Lecture 5 Prototype and Test 00:03:01 Duration
Lecture 6 Case-study 00:08:02 Duration

Section 15 : People Management

Lecture 1 What is Human Resource Management 00:08:16 Duration
Lecture 2 Evolution
Lecture 3 Functions of HRM 00:07:57 Duration
Lecture 4 Competency based job analysis
Lecture 5 Assessment Tests
Lecture 6 In-Person Interview 00:07:23 Duration
Lecture 7 Common hiring biases
Lecture 8 ADDIE Model in Training
Lecture 9 Performance Management Meaning 00:03:54 Duration
Lecture 10 What should we assess 00:03:29 Duration
Lecture 11 Key Characteristics 00:04:25 Duration
Lecture 12 SMART goal setting 00:04:12 Duration
Lecture 13 KRAs and KPIs 00:01:55 Duration
Lecture 14 Multi-Source Appraisal 00:03:57 Duration
Lecture 15 Psychological and psychometric tests
Lecture 16 Giving constructive feedbacks
Lecture 17 Maslow's hierarchy of needs 00:03:40 Duration
Lecture 18 Personality types - DISC Model
Lecture 19 Managing Team - Belbin Team roles

Section 16 : Process Improvement

Lecture 1 Lean vs
Lecture 2 5S methodology 00:06:19 Duration
Lecture 3 Case study 00:03:17 Duration
Lecture 4 Case study 00:10:48 Duration
Lecture 5 Case study 00:01:35 Duration
Lecture 6 Unmanaged Inventory

Section 17 : Communication and Communication skills

Lecture 1 Elements 00:05:13 Duration
Lecture 2 7Cs of Communication 00:12:29 Duration

Section 18 : Email Etiquettes

Lecture 1 Meaning and Importance 00:01:50 Duration
Lecture 2 Email structure 00:03:48 Duration
Lecture 3 How to write emails effectively 00:11:26 Duration
Lecture 4 Common phrases 00:02:11 Duration
Lecture 5 Common abbreviations 00:00:33 Duration

Section 19 : Technology

Lecture 1 MS Excel
Lecture 2 Overview Power BI 00:05:07 Duration
Lecture 3 Google Drive
Lecture 4 Google Forms 00:11:13 Duration
Lecture 5 Data Science 00:28:26 Duration
Lecture 6 Latest trends in Retailing 00:05:10 Duration

Section 20 : Luxury Brand Management

Lecture 1 Tips applied by Luxury Brands 00:11:39 Duration

Section 21 : Legal

Lecture 1 Common Legal Terminologies which everyone should know

Section 22 : Leadership Quotient (LQ)

Lecture 1 Self-Assessment and common myths 00:05:05 Duration
Lecture 2 Conflict Management
Lecture 3 Self-Assessment - Assertive
Lecture 4 Assertive Communication techniques 00:06:51 Duration
Lecture 5 Change Management

Section 23 : Interesting facts

Lecture 1 Interesting facts 00:13:21 Duration