Mobile Marketing Course
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Mobile Marketing Course
Mobile Marketing Course
Section 1 : Intro to Mobile Marketing
lecture 1
Principles of mobile marketing
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Section 2 : The Mobile Landscape
lecture 2
The mobile landscape
3:59
lecture 3
The mobile technology landscape
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lecture 4
Users and mobile landscape
7:25
lecture 5
Players in the mobile landscape
12:38
lecture 6
Mobile and the consumer
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Section 3 : Mobile Marketing & Advertising
lecture 7
Reason for use Mobile in Advertising
4:28
lecture 8
Regulatory bodies and codes of practice (UK)
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lecture 9
Mobile display formats
6:4
lecture 10
Mobile non-display formats
6:17
lecture 11
Mobile optimisation strategies
12:34
lecture 12
Mobile targeting
4:42
lecture 13
Proximity marketing
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lecture 14
Integrating mobile into marketing
28:4
lecture 15
The mobile planning process
6:3
lecture 16
Planning mobile activity
9:18
lecture 17
Mobile design and development
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lecture 18
Principles of mobile marketing-Summary
0:40
$69
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Lectures
18
Video
2:51:36 Hours
Skill level
intermediate
level
Languages
English
Includes
Lifetime access
Certificate of Completion
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