Section 1 : Introduction

Lecture 1 Course Overview 00:04:52 Duration
Lecture 2 Course Notes & Resources
Lecture 3 INTRODUCTION TO BRAINMEASURES PROCTOR SYSTEM
Lecture 4 About Certification
Lecture 5 Digital Marketing Demystified in 5 Mins! 00:04:52 Duration
Lecture 6 5 Best Digital Marketing Tools to Grow a Business 00:10:10 Duration

Section 2 : Market Research

Lecture 1 Market Research Intro 00:10:10 Duration
Lecture 2 How to Get Responses to Your Survey 00:10:11 Duration
Lecture 3 How to Analyse Your Survey Results 00:08:21 Duration
Lecture 4 How to Get Valuable Feedback Without Sending a Sur 00:09:03 Duration
Lecture 5 How to Find a Hungry-to-Buy Audience with 3 Simple 00:06:25 Duration
Lecture 6 Market Research - Assignment

Section 3 : Make a Website

Lecture 1 Build This Site in Less Than 1 Hour 00:04:27 Duration
Lecture 2 Why Use Wordpress vs. Wix, Weebly etc 00:01:16 Duration
Lecture 3 WordPress.com vs.WordPress.org
Lecture 4 How to Get a Free Domain & 60% Off Web Hosting 00:08:02 Duration
Lecture 5 WordPress Installation
Lecture 6 How to Verify WHOIS Information [IMPORTANT]
Lecture 7 How to Add Pages, Post, Menus & Widgets 00:10:36 Duration
Lecture 8 How to Add a Premium Wordpress Theme 00:12:18 Duration
Lecture 9 How to Improve Your WordPress Security with Plugi 00:04:22 Duration
Lecture 10 How to Activate Your Free SSL Certificate in 1 Cli 00:04:26 Duration
Lecture 11 Update How to Get Business Email Free
Lecture 12 How to Set Up Email Addresses for Your Business 00:03:45 Duration
Lecture 13 Assignment - Set Up a Website

Section 4 : Email Marketing

Lecture 1 Why Market Your Business with Email 00:04:41 Duration
Lecture 2 How to Create a Free Mailchimp Account 00:06:15 Duration
Lecture 3 Add Opt-Ins & Pop Ups to Your Website for Free
Lecture 4 Collect Emails Without a Website 00:02:02 Duration
Lecture 5 Create an Email Campaign with Mailchimp 00:09:20 Duration
Lecture 6 Write Email Subject Lines That Get Opened 00:08:17 Duration
Lecture 7 Email Marketing Analytics 00:06:08 Duration
Lecture 8 Assignment - Email Marketing

Section 5 : Copywriting

Lecture 1 What is Copywriting
Lecture 2 The “AIDA” Formula 00:05:29 Duration
Lecture 3 11 Tips for Writing Magnetic Headlines 00:09:17 Duration
Lecture 4 How to Flip Features Into Benefits 00:04:06 Duration
Lecture 5 5 Tips to Create an Irresistible Call to Action (C 00:07:45 Duration
Lecture 6 How to Write Like Your Customers Talk 00:02:24 Duration
Lecture 7 Assignment - Copywriting

Section 6 : Search Engine Optimization (SEO)

Lecture 1 Introduction to SEO 00:02:31 Duration
Lecture 2 An Overview of SEO 00:11:23 Duration
Lecture 3 5 SEO Metrics to Measure SEO Performance 00:07:23 Duration
Lecture 4 How to SEO Optimise Your Homepage 00:08:43 Duration
Lecture 5 How to Verify Your Website in The Google Search Co 00:03:54 Duration
Lecture 6 How to Double Conversions by Improving Website Spe
Lecture 7 How to Take the Google Mobile Friendly Test 00:02:38 Duration
Lecture 8 How to Do Keyword Research Steps & Strategy 00:06:43 Duration
Lecture 9 How to Quickly Brainstorm 1000's of Keyword Ideas 00:15:45 Duration
Lecture 10 How to Narrow Down Your Keyword List (Updated) 00:11:12 Duration
Lecture 11 How to Assess Keyword Competition & Choose Target 00:06:16 Duration
Lecture 12 How to Write Title Tags Search Engines Love 00:10:26 Duration
Lecture 13 How to Skyrocket Clickthrough Rate with Meta Descr 00:03:27 Duration
Lecture 14 How to Appear in the Google Image Search Results 00:05:20 Duration
Lecture 15 Copy Optimization Headings Tags, Outgoing & Intern 00:05:44 Duration
Lecture 16 The Types of Backlinks That Really Matter and How 00:09:24 Duration
Lecture 17 How to Maximise Links for Your SEO Campaigns 00:03:48 Duration
Lecture 18 How to Create Content That Generates Links & Socia 00:10:58 Duration
Lecture 19 How to Leverage Authority Websites and Top of the 00:04:31 Duration
Lecture 20 The Poster Boy Formula - Build Traffic, Backlinks 00:06:23 Duration
Lecture 21 1 The Poster Boy Formula
Lecture 22 Student Q&A #1 00:04:52 Duration
Lecture 23 Student Q&A #2
Lecture 24 Local SEO How to Rank Your Local Business in Googl 00:23:18 Duration
Lecture 25 Assignment - SEO 00:01:39 Duration

Section 7 : YouTube Marketing

Lecture 1 YouTube Marketing Overview 00:00:48 Duration
Lecture 2 Update Creator Studio is Now YouTube Studio
Lecture 3 YouTube Marketing Strategy 00:06:28 Duration
Lecture 4 How to Find Video Ideas with Competitor Analysis 00:06:39 Duration
Lecture 5 How to Find YouTube Video Ideas with Keyword Resea 00:10:40 Duration
Lecture 6 YouTube Account Setup 00:01:34 Duration
Lecture 7 YouTube Account Optimisation 00:04:31 Duration
Lecture 8 YouTube Banner 00:03:38 Duration
Lecture 9 YouTube Channel Tags 00:01:22 Duration
Lecture 10 YouTube SEO 00:06:50 Duration
Lecture 11 Enable Custom Thumbnails 00:02:11 Duration
Lecture 12 YouTube Thumbnails 00:07:21 Duration
Lecture 13 YouTube Cards 00:04:34 Duration
Lecture 14 New YouTube Cards External Link Requirements
Lecture 15 YouTube Comments 00:04:25 Duration
Lecture 16 Manage Multiple YouTube Accounts 00:05:21 Duration
Lecture 17 YouTube Monetisation 00:02:11 Duration
Lecture 18 New Monetisation Requirements YouTube
Lecture 19 YouTube VidIQ (Free Tool) 00:05:21 Duration
Lecture 20 YouTube - Increase Subscribers by 400% 00:01:31 Duration
Lecture 21 YouTube Ads 00:04:40 Duration
Lecture 22 YouTube Analytics 00:22:49 Duration
Lecture 23 Assignment - YouTube Marketing

Section 8 : Facebook Marketing

Lecture 1 Why Market Your Business on Facebook 00:07:12 Duration
Lecture 2 Facebook Page Setup 00:03:33 Duration
Lecture 3 Facebook Icon 00:07:00 Duration
Lecture 4 Facebook Cover Image 00:06:22 Duration
Lecture 5 Facebook Page Description 00:02:20 Duration
Lecture 6 Facebook - What to Post 00:06:21 Duration
Lecture 7 8 Tactics To Get Your First Page Likes 00:01:36 Duration
Lecture 8 Secret Way to Boost Page Likes 00:04:57 Duration
Lecture 9 Facebook Competitions Contests 00:05:47 Duration
Lecture 10 Facebook Groups 00:05:15 Duration
Lecture 11 Facebook Live 00:02:31 Duration
Lecture 12 Manage Multiple Facebook Pages 00:02:57 Duration
Lecture 13 Facebook Comments & Reviews 00:07:29 Duration
Lecture 14 Update Facebook Reviews are Now Recommendations
Lecture 15 Facebook Insights 00:13:37 Duration
Lecture 16 Solved What's the difference between likefollows,
Lecture 17 Assignment - Facebook Marketing

Section 9 : Twitter Marketing

Lecture 1 Twitter Marketing - What You Will Learn 00:00:47 Duration
Lecture 2 Twitter Profile Setup 00:02:52 Duration
Lecture 3 Twitter Accounts to Follow 00:04:24 Duration
Lecture 4 Twitter Profile Optimisation 00:08:51 Duration
Lecture 5 Twitter Features 00:08:17 Duration
Lecture 6 Twitter - What to Post 00:11:46 Duration
Lecture 7 Twitter Followers 00:04:04 Duration
Lecture 8 Twitter Hashtags 00:03:27 Duration
Lecture 9 Twitter Polls 00:05:44 Duration
Lecture 10 Pinned Tweets 00:03:22 Duration
Lecture 11 Twitter Customer Acquisition 00:06:40 Duration
Lecture 12 Twitter @Mention Influencers 00:05:51 Duration
Lecture 13 Twitter on Your Website 00:02:37 Duration
Lecture 14 Twitter Analytics 00:05:55 Duration
Lecture 15 Assignment - Twitter Marketing

Section 10 : Quora Marketing

Lecture 1 Why Market Your Business on Quora 00:01:20 Duration
Lecture 2 Quora Marketing Strategy 00:05:22 Duration
Lecture 3 Quora Account Setup 00:02:05 Duration
Lecture 4 Quora Account Optimisation 00:03:22 Duration
Lecture 5 Build a List of Questions to Answer 00:06:44 Duration
Lecture 6 Solved Why is Quora hiding the question stats fiel
Lecture 7 Format Your Answers for Maximum Clicks 00:06:44 Duration
Lecture 8 Quora Promotion 00:03:12 Duration
Lecture 9 Find Blog Post Ideas with Quora 00:04:48 Duration
Lecture 10 Quora Business Page Setup 00:01:53 Duration
Lecture 11 Quora Analytics 00:05:59 Duration
Lecture 12 Assignment - Quora Marketing

Section 11 : Google AdWords Ads

Lecture 1 Why Market Your Business with Google Ads 00:05:47 Duration
Lecture 2 How Google Ads Works 00:08:06 Duration
Lecture 3 Analyze Your PPC Competition 00:06:26 Duration
Lecture 4 Google Ads Account Setup 00:01:06 Duration
Lecture 5 Select the Right Campaign Type 00:04:30 Duration
Lecture 6 Target Your Audience 00:04:08 Duration
Lecture 7 Determine Bids & Budgets 00:04:24 Duration
Lecture 8 Advanced Campaign Settings 00:03:48 Duration
Lecture 9 Choose Profitable Keywords 00:14:00 Duration
Lecture 10 Write Ads That Grab Attention 00:05:42 Duration
Lecture 11 Assignment - Google Ads

Section 12 : Google Analytics

Lecture 1 Introduction 00:01:59 Duration
Lecture 2 Google Analytics Glossary - Top 50 Terms
Lecture 3 Google Analytics Overview 00:06:35 Duration
Lecture 4 Google Analytics Demo Account
Lecture 5 How to Set Up Google Analytics & Install the Track 00:05:42 Duration
Lecture 6 How Google Analytics Works 00:04:58 Duration
Lecture 7 How to Add Backup Views
Lecture 8 How to Add Filters to Reporting Views 00:02:39 Duration
Lecture 9 How to Set Up Goals in Google Analytics 00:06:08 Duration
Lecture 10 How to Set Up Ecommerce Tracking in Google An 00:04:10 Duration
Lecture 11 Main Tools for Analysis 00:10:59 Duration
Lecture 12 How to Analyse Real Time Reports 00:04:02 Duration
Lecture 13 How to Analyze Audience Reports 00:09:25 Duration
Lecture 14 How to Analyze Acquisition Report 00:06:25 Duration
Lecture 15 How to Analyze Behaviour Reports 00:05:09 Duration
Lecture 16 How to Analyse with Segments 00:04:40 Duration
Lecture 17 How to Track Marketing Campaigns with Campaign Tag 00:03:34 Duration
Lecture 18 Campaign Tagging Example
Lecture 19 How to Use Benchmarking Reports to Grow a Busines 00:04:56 Duration
Lecture 20 How to Set Up Custom Dashboards for In-Depth Analy 00:06:02 Duration
Lecture 21 How to Set Up Event Tracking in Google Analytics 00:06:51 Duration
Lecture 22 Goal Value Rule of Thumb for Assigning Dollar Amou
Lecture 23 How to Set Up Custom Alerts For Traffic SpikesDrop 00:03:15 Duration
Lecture 24 How to Remove Spam Traffic from Google Analytics
Lecture 25 Use Machine Learning to Understand Your Data (Anal 00:06:50 Duration
Lecture 26 How to Manage Multiple Google Analytics Accounts 00:01:54 Duration
Lecture 27 How to Link Google Adwords to Google Analytics 00:00:50 Duration
Lecture 28 Assignment - Google Analytics

Section 13 : Instagram Marketing

Lecture 1 Instagram Business Account Setup 00:05:08 Duration
Lecture 2 Follow These Instagram Accounts 00:05:32 Duration
Lecture 3 Instagram Profile Image 00:07:29 Duration
Lecture 4 Instagram Bio 00:06:06 Duration
Lecture 5 Instagram Content Creation 00:06:21 Duration
Lecture 6 Instagram Reposting 00:02:36 Duration
Lecture 7 Instagram Followers Hack 00:06:09 Duration
Lecture 8 Instagram Hashtags 00:07:00 Duration
Lecture 9 Instagram Stories 00:07:38 Duration
Lecture 10 Instagram @Mention Influencers 00:07:39 Duration
Lecture 11 Instagram Spam 00:03:49 Duration
Lecture 12 Instagram Analytics 00:04:07 Duration
Lecture 13 Shopping on Instagram (New Feature) 00:03:05 Duration

Section 14 : Pinterest Marketing

Lecture 1 Why Market Your Business on Pinterest 00:01:52 Duration
Lecture 2 Pinterest Account Setup 00:01:52 Duration
Lecture 3 Pinterest Accounts to Follow 00:05:05 Duration
Lecture 4 Pinterest Account Optimisation 00:07:56 Duration
Lecture 5 Pinterest Account Verification 00:03:17 Duration
Lecture 6 Pinterest Boards 00:11:34 Duration
Lecture 7 Pinterest Followers 00:02:18 Duration
Lecture 8 Pinterest Chrome Extension (Free) 00:03:38 Duration
Lecture 9 Pinterest Graphics 00:05:42 Duration

Section 15 : LinkedIn Marketing

Lecture 1 Linkedin Account Setup & Optimisation 00:17:04 Duration
Lecture 2 Linkedin Connections Hack 00:04:24 Duration
Lecture 3 Linkedin InMail Hack 00:02:40 Duration
Lecture 4 Linkedin Viral Posts 00:04:45 Duration
Lecture 5 Linkedin Blog Traffic 00:06:27 Duration
Lecture 6 Linkedin Groups 00:04:44 Duration
Lecture 7 Linkedin Company Page Setup 00:08:25 Duration
Lecture 8 Linkedin Ad Credits ($50 Free) 00:01:34 Duration
Lecture 9 Next Steps

Section 16 : Facebook Ads

Lecture 1 7 Keys to Facebook Advertising Success 00:17:33 Duration
Lecture 2 Facebook Success Stories 00:18:28 Duration
Lecture 3 How to Set Up An Advertising Account 00:06:27 Duration
Lecture 4 Boost Posts vs. Ads Create Tool vs. Power Editor - 00:07:42 Duration
Lecture 5 Key Ad Policies (Facebook & Instagram) 00:06:31 Duration
Lecture 6 Facebook Ad Structure 00:02:05 Duration
Lecture 7 Create Your First Ad - Choose a Campaign Objective 00:08:03 Duration
Lecture 8 Targeting by Location & Demographics 00:10:51 Duration
Lecture 9 Targeting By Interests 00:05:54 Duration
Lecture 10 Targeting By Behaviours & Connection 00:03:33 Duration
Lecture 11 Ad Placements 00:03:40 Duration
Lecture 12 Budgets 00:08:24 Duration
Lecture 13 Ad Creative 00:06:35 Duration
Lecture 14 Tips to Write a Winning Ad 00:08:26 Duration
Lecture 15 Place Ad Order 00:01:59 Duration
Lecture 16 Key Advertising Terms 00:02:58 Duration
Lecture 17 Ad Reporting 00:04:42 Duration
Lecture 18 How to View Your Billing Summary 00:01:15 Duration
Lecture 19 Facebook Pixel 00:11:46 Duration
Lecture 20 How to Install the Facebook Pixel for Apps
Lecture 21 Website Custom Audiences 00:05:38 Duration
Lecture 22 Email List Custom Audience 00:06:12 Duration
Lecture 23 Page Engagement Custom Audiences 00:04:14 Duration
Lecture 24 Video Views Custom Audience 00:06:30 Duration
Lecture 25 Lookalike Audiences 00:05:38 Duration
Lecture 26 Page Likes With Custom Audiences 00:10:01 Duration
Lecture 27 Video Ads 00:11:36 Duration
Lecture 28 Lead Ads 00:13:01 Duration
Lecture 29 Instagram Ads 00:08:49 Duration
Lecture 30 Dynamic Ads For Ecommerce 00:09:53 Duration
Lecture 31 Collection Ads for Ecommerce 00:12:35 Duration
Lecture 32 Canvas Ads 00:08:00 Duration
Lecture 33 Offer Claim Ads 00:09:29 Duration
Lecture 34 Local Awareness Ads - Updated 00:14:10 Duration
Lecture 35 Event Response Ads 00:09:41 Duration
Lecture 36 Power Editor 00:06:18 Duration
Lecture 37 Easy Split Testing with Power Editor 00:01:52 Duration
Lecture 38 Bulk Manage with Power Editor 00:06:49 Duration
Lecture 39 Business Manager 00:08:05 Duration
Lecture 40 Solved Do I need to use Business Manager
Lecture 41 Business Manager - Roles & Permissions 00:08:05 Duration
Lecture 42 Custom Conversions and Standard Events 00:06:58 Duration
Lecture 43 Facebook Marketing Partners (FMP's) 00:08:44 Duration
Lecture 44 How to Start a Facebook Ads Business 00:12:07 Duration
Lecture 45 Next Steps

Section 17 : App Marketing

Lecture 1 App Store Market Research 00:06:36 Duration
Lecture 2 43 Ways To Promote Your App
Lecture 3 Facebook Ads App Install & Enggagement Ads 00:09:08 Duration
Lecture 4 Google Ads App Install & Engagement Ads 00:02:12 Duration

Section 18 : Old Content

Lecture 1 Access Old Content

Section 19 : Conclusion

Lecture 1 You've Done It! ...12 Key Takeaways from This Cour 00:21:37 Duration
Lecture 2 How to Get Your Certificate of Completion