Section 1 : Course Introduction
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Lecture 1 | Course Introduction | 00:03:57 Duration |
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Lecture 2 | Course Guide and Student Facebook Group | 00:02:20 Duration |
Section 2 : Brand Design Theory (Downloadable Files for this Section in Lesson 1)
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Lecture 1 | Introduction to Brand Design | 00:08:47 Duration |
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Lecture 2 | Introduction to Brand Design - Part 2 | 00:05:16 Duration |
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Lecture 3 | The Client Brief | 00:14:36 Duration |
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Lecture 4 | Research | 00:06:57 Duration |
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Lecture 5 | Target Audience | 00:10:12 Duration |
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Lecture 6 | Finding Your Style Direction | 00:06:56 Duration |
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Lecture 7 | Creating a Stylescape | |
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Lecture 8 | Creating a Stylescape - Part 2 | 00:08:04 Duration |
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Lecture 9 | Creating a Stylescape - Part 2 | 00:06:53 Duration |
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Lecture 10 | Word Association Exercise | 00:03:30 Duration |
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Lecture 11 | Word Mapping | 00:10:12 Duration |
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Lecture 12 | Sketching Warm Up | 00:05:08 Duration |
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Lecture 13 | Sketching Our Concepts |
Section 3 : Logo Design Section
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Lecture 1 | Getting Started | |
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Lecture 2 | The Knife Concept | 00:10:37 Duration |
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Lecture 3 | INTRODUCTION TO BRAINMEASURES PROCTOR SYSTEM | |
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Lecture 4 | Working with Typography | 00:14:50 Duration |
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Lecture 5 | Choosing Our Concepts | 00:14:55 Duration |
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Lecture 6 | Refining Our Concepts | |
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Lecture 7 | Extra Lesson Logo Design Mockup | 00:04:39 Duration |
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Lecture 8 | Our Last and Final Concept | 00:05:36 Duration |
Section 4 : Developing a Logo System
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Lecture 1 | Perfecting and Gridding The Logo | 00:14:41 Duration |
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Lecture 2 | Gridding Our Logo | 00:13:08 Duration |
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Lecture 3 | Alternative Presentations | 00:08:10 Duration |
Section 5 : Developing a Typographic System
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Lecture 1 | Typographic Systems - An Overview | 00:06:02 Duration |
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Lecture 2 | Typographic Systems - Examples | |
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Lecture 3 | Menu Layout | 00:07:56 Duration |
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Lecture 4 | Menu Layout - Part 2 | 00:09:05 Duration |
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Lecture 5 | Developing a Type Scale | 00:05:20 Duration |
Section 6 : Developing a Color System
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Lecture 1 | How to Choose Color | 00:08:31 Duration |
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Lecture 2 | Psychology of Color | 00:10:58 Duration |
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Lecture 3 | Flexible Color Systems | 00:06:35 Duration |
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Lecture 4 | Creating Our Chopstick Wrapper | 00:13:38 Duration |
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Lecture 5 | Wrapper Layout | 00:05:52 Duration |
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Lecture 6 | Exploring Different Color Options | 00:11:51 Duration |
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Lecture 7 | Applying Colors to Our Menu Project | 00:09:37 Duration |
Section 7 : Brand Voice and Language
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Lecture 1 | Brand Voice & Language | 00:14:32 Duration |
Section 8 : Photography System and Rules for Photos
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Lecture 1 | Setting Rules for Photos | 00:07:44 Duration |
Section 9 : Brand Projects
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Lecture 1 | T-Shirt Design Project | 00:13:28 Duration |
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Lecture 2 | Delivery Bag Project | 00:11:00 Duration |
Section 10 : The Client Presentation
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Lecture 1 | How to Present Your Work | 00:06:08 Duration |
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Lecture 2 | Strong Client Presentation Examples | 00:15:09 Duration |
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Lecture 3 | Sushi Club Presentation | 00:11:49 Duration |
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Lecture 4 | Part 2 | 00:07:36 Duration |
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Lecture 5 | App Icons and More | 00:10:46 Duration |
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Lecture 6 | Exporting | 00:05:26 Duration |
Section 11 : Behance Portfolio Presentation
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Lecture 1 | Portfolio Case Study Introduction | 00:10:21 Duration |
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Lecture 2 | Part 2 | 00:10:04 Duration |
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Lecture 3 | Part 3 | 00:11:54 Duration |
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Lecture 4 | Loading Our Presentation on Behance | 00:06:50 Duration |
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Lecture 5 | Behance Template | 00:00:35 Duration |
Section 12 : Brand Standards Manual
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Lecture 1 | Brand Standards Examples - Guidelines Template Attached | 00:09:49 Duration |
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Lecture 2 | Brand Guidelines Manual | 00:12:12 Duration |
Section 13 : What's Next
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Lecture 1 | Bonus What course might be right for me next | 00:06:51 Duration |
