Section 1 : Getting Started

Lecture 1 About Certification

Section 2 : Google Analytics Admin Section

Lecture 1 Account Settings 00:05:14 Duration
Lecture 2 Property Settings
Lecture 3 View Settings 00:10:37 Duration

Section 3 : Using Google Analytics Reports

Lecture 1 Report Date Picker 00:01:36 Duration
Lecture 2 Exporting Report Data 00:01:08 Duration
Lecture 3 Overview Charts 00:01:37 Duration
Lecture 4 Changing Time Views 00:01:03 Duration
Lecture 5 Creating Annotations in Reports
Lecture 6 Viewing Full Reports. 00:02:15 Duration
Lecture 7 Using Explorer Tabs 00:01:11 Duration
Lecture 8 Data Charts 00:01:58 Duration
Lecture 9 Pie Chart Reports 00:01:14 Duration
Lecture 10 Performance Graph 00:01:19 Duration
Lecture 11 Site Averages Chart 00:01:41 Duration
Lecture 12 Pivot Tables 00:02:35 Duration
Lecture 13 Searching Reports and Sorting 00:02:30 Duration

Section 4 : Report Walkthroughs

Lecture 1 Creating and Editing Dashboards 00:04:36 Duration
Lecture 2 Adding Shortcuts to Reports 00:02:08 Duration
Lecture 3 Using Intelligence Events 00:03:16 Duration

Section 5 : Audience Report Walkthroughs

Lecture 1 Demographics and Interests Report 00:05:20 Duration
Lecture 2 Geo Report (Language and Location) 00:06:38 Duration
Lecture 3 Behavior Reports 00:04:22 Duration
Lecture 4 Technology and Mobile Reports 00:07:09 Duration
Lecture 5 Using User Flow Reports 00:03:38 Duration

Section 6 : Behavior Report Walkthroughs

Lecture 1 Overview, Channels & All Traffic 00:04:27 Duration
Lecture 2 Referrals & Campaign Reports 00:05:04 Duration
Lecture 3 Keyword Reports
Lecture 4 AdWords Reports 00:07:55 Duration
Lecture 5 Social Reports 00:04:00 Duration
Lecture 6 Search Engine Optimization (SEO) Reports 00:05:45 Duration
Lecture 7 Google Webmaster Tools 00:03:44 Duration
Lecture 8 Overview & Behavior Flow Reports 00:02:47 Duration

Section 7 : Behavior Report Walkthroughs

Lecture 1 Site Content Reports 00:08:56 Duration
Lecture 2 Site Speed Report 00:05:14 Duration
Lecture 3 Site Search & Events Reports 00:03:39 Duration
Lecture 4 AdSense & In-Page Analytics 00:04:58 Duration

Section 8 : Conversion Report Walkthroughs

Lecture 1 Goals 00:04:14 Duration
Lecture 2 Ecommerce 00:07:30 Duration
Lecture 3 Multi-Channel Funnels
Lecture 4 Attribution 00:06:38 Duration

Section 9 : Custom Report Walkthroughs

Lecture 1 Adding and Editing Custom Reports

Section 10 : Wrap Up

Lecture 1 tagging URL 00:03:48 Duration