What is Copywriting?
Copywriting is an art that helps writing about products and services that make them attractive and sellable, in simple words copywriting is the act of writing the text for purpose of advertising and marketing.
Copywriting is writing promotional material, it can be published or posted online, written scripts for commercials or videos, the scope of work is huge for an accomplished copywriter.
Why it’s called copywriting?
Copy stands for text written, hence it is called copywriting.
Copywriting can be described process of writing persuasive content for promotion and marketing of products and services, motivating people to take a call of action like purchasing a product or accept an invite to an event, whatever purpose it is written for.
Who is a Copywriter?
A copywriter creates clear, compelling copy to sell products and/or educate and engage consumers, flexing persuasive writing muscle on websites, blog posts, product descriptions, email blasts, banner advertising, newsletters, white papers, PSAs, social media platforms, including Twitter and Instagram, and Facebook.
Skills required by a copywriter.
High-level English Language Skills.
Copyediting and Proofreading Skills, an Eye for Detail.
Good Vocabulary.
The ability to write compelling copies
Effective research Skills.
Listening Skills.
Brainmeasures copywriting video course is an ideal platform for candidates who want to learn and sharpen their copywriting skills.
This course will teach you to write persuasive copies, core copywriting skills, writing winning content copies, call to action, creating winning plans, case studies, and a lot more.
Copywriting is being considered a top-notch and most sellable skill of this decade and comes in top five skills that help you earn a very lucrative amount as a freelancer, Brainmeasures copywriting video course is detailed, comprehensive and developed by experienced copywriters, giving you insights into what you need to become a good copywriter, enrol for Brainmeasures copywriting course and become a certified copywriter.
According to payscale.com, the average salary of a copywriter is USD 53172.
Without a doubt, if you love and understand the power of words, are ready to hustle, are an avid reader, willingness to speak then copywriting ins an ideal profession for you.
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